Friday, January 11, 2008
$2,500 car: Where to drive & Where to Park?
Tata Nano has surely been welcomed with eager bear hugs. Ordinary man walking down the street would like to change the way he travels. Industry bigwigs have hailed it as nothing short of a revolution. Still, skeptics have turned their back on this marvel from TATA's.
There are some basic questions that have to be answered before 'people's car' begins to zip across town. Where the hell are we going to drive? Where's the parking space?
Accordingt o consercative estimates Tatas must sell at least 300,00 cars per annum. No car in India has sold as many units. 500,000 units is what make this 'people's car' profitable. Let's imagine that tat's actually sell close to 250,000 Nanos a year. How is it going to change the way we drive in next five years?
Our metropolises are bursting at seams. Traffic movement is slowing down. Moreover, there is no space for parking. In next ten years, the number of private vehicles on Indian roads will increase manifolds. Thanks to NANO! Are we ready for this deluge? I don't think so.
It takes me about 60 minutes to travel less than 21 kilometers in mumbai. What's going to happen in next 10-15 years? 10 kilometers an hour. Quiet possible.
India's economic growth is increasingly leaving people with more disposable income. You can't stop people from spending that money. They will buy cars, NANO looks a very good product. Is the government doing enough. Is the infrastructure in India ready to handle this torture. Not quiet. This is high time. Indian government creats a long term plan. Planning ahead is the only solution. Plan which takes into account possibilities for next 150 years. It's simply not about building roads. Public transport, creating spaces in the cities, creating satelling cities, distribution of revenue generating businesses across larger areas, strengthening smaller metroplitan cities etc.
Let's stop worrying about planet earth. At the rate we are destroying nature in the name of development we're doomed for sure. I have started building an ark, and hoarding life saving stuff. Let's raise the toast to NANO.
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